20 - 25 FEB 2024 Changi Exhibition Centre, Singapore
TRADE PUBLIC
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Media Accreditation Guidelines

Singapore Airshow 2022 Media Accreditation Guidelines

General Accreditation Principles

Organisers of Singapore Airshow, Experia Events Pte Ltd (“Experia”) consider the Media Pass to be a working tool to be used only by bona fide members of the press. All successfully accredited media personnel will be eligible for a Media Pass.

Below are non-exhaustive examples of persons and organisations who are/are not eligible for accreditation:
eligible
NOT ELIGIBLE
Bloggers

Camera crews

Editors

Freelance journalists*

Internal company publications*

Photographers

Producers

Reporters


Account representatives

Authors

Engineers

General managers

Industry analysts

Marketing and advertising sales staff

Public relations representatives**

Publications for non-governmental or non-profit organisations

Publishers

Sales Executives

*on a case-by-case basis at the sole discretion of Experia
**Including those of sponsors, suppliers, exhibitors and their contracted advertising or public relations agencies or similar organisations

  • Experia reserves the right to determine if persons are eligible and acceptable for accreditation. Criteria to determine suitability include but are not limited to circulation size, format, reach and quality.

  • Media personnel must be at least 18 years old to be admitted into the show during trade days.

  • Experia reserves the right to bar the applicant and their organisation from all future Singapore Airshow editions due to misconduct or misrepresentation of their roles and responsibilities, publication or news organisation.

  • In the event that an applicant is unable to attend Singapore Airshow 2022 after receiving accreditation approval, they are advised to inform Experia as soon as possible. Failure to do so may result in the withholding of media privileges for this event and future events.

  • All media must be pre-registered and accredited to attend Singapore Airshow 2022; no walk-ins will be allowed.

 

Pass Regulations

  • Attendees will not be permitted to apply for and hold more than one type of access pass.

  • A photo of the pass holder is required for each Media Pass.

  • The Media Pass is NON-TRANSFERABLE and may only be used by the person whose name appears on the pass.

  • The Media Pass is to be presented upon request to access the Media Centre and use of shuttle bus services between Changi Exhibition Centre and Singapore Expo.

  • The Media Pass does not automatically guarantee entry to all official events. Media are advised to register to attend key events.

  • Experia reserves the right to modify these policies without prior notice and to revoke previously approved accreditation and previously issued Media Passes at any time.

 
Media Credentials

Applicants are required to include the relevant set of press credentials below:

Type of Media Documents Required
Singapore-based news journalists Press Accreditation Card issued by Ministry of Communications and Information (MCI)
Foreign journalists* National Press Card
Freelance journalists** A letter of assignment on the official letterhead of a media organisation signed by the Publisher/Assignment Editor, Editor-in-chief or Bureau Chief (in PDF format), specifying the name and functional title of the journalist, and stating their role at the event. Unsigned letters will not be accepted.
Online media
(e.g. news websites, photography websites)***

  • Proof of legitimacy (e.g. belonging to a registered company, such as a media organisation, and have a specific, verifiable, non-web address and telephone number.
  • Proof of a substantial amount of original and topical news content or commentary or analysis on international issues, written by its editorial team.
  • Recent monthly traffic report from an external demographic tool, such as Google Analytics, verifying the online publication gets 5,000 or more unique monthly visitors.
  • The site must be previously established, independent and regularly updated with original and current industry news.

Online media (e.g. blogs and forums)***

  • Proof of an established record of having written extensively on international issues and present copies of three recently published articles, not more than six months old, with his/her byline.
  • Proof of a substantial amount of original and topical news content or commentary or analysis on international issues, written by its editorial team.
  • Recent monthly traffic report from an external demographic tool, such as Google Analytics, verifying the blog gets substantial unique monthly visitor traffic.

Social Media
(e.g. Facebook, YouTube, Instagram)***

  • Proof of a substantial amount of original and topical content or commentary published by the applicant in the last six months relevant to elements of Singapore Airshow 2022
  • Report of key performance indicators from the last six months, supplemented by tools such as Google Analytics and screenshots (e.g. no. of followers, no. of likes, no. of views, profile of responses)


*Accreditation approval letters can be used as supporting documents for visa applications. Foreign media who need to apply for a visa to visit Singapore should submit their applications for accreditation early to ensure visas can be obtained on time.

**Information about the media outlet (such as website, circulation, readership/viewership, frequency, etc.) and an original copy of the publication (to be supplied on request).

***Historically established for at least 6 months prior to the start of the event.